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About the Author

MATTHEW SCHIFRIN is Vice President and Investing Editor at Forbes Media LLC. He oversees money, investing, and personal finance content in Forbes magazine and on, including its Intelligent Investing and Financial Adviser Network. Schifrin also manages Forbes Newsletter Group and Forbes iConferences, and was the founding editor of’s Best of the Web. As an investigative reporter, his articles have been featured on the cover of Forbes magazine dozens of times and he has been a finalist for an American Society of Magazine Editors National Magazine Award. Schifrin is a frequent speaker at investor conferences and has appeared numerous times on radio and television.